Offers on Amazon Prime in India to heave Indian online e-commerce market forward
Amazon Prime is back again to woo its customers by providing a number of discounts on some of the essential products or necessities. Though Amazon Prime had been launched earlier with Rs 499 charge per month, it still has plans to raise its Indian offerings. It still continues to provide its prime members with a cash back and event ticketing via the Amazon Pay wallet. The members subscribing to the program has doubled since January 2017 till date.
The demand for the best of the family, video, electronics, shopping, entertainment, and other needs by the online shoppers in India has compelled the subscription-based program to come up with some more new offers. The growing number of online shopaholics has lead to the increase in the products to about 2 Million since last year. The one-day delivery option in about 100 cities also helped the program popularize among the public.
What is the next big offer? Amazon Prime plans to launch music streaming videos and special previews for its Prime customers with limited tickets to the events. There are benefits the customers, especially the Indians, can beguile about that include a 30 Minute preview of superb deals on Amazon Video, fast and free delivery service, and a 15% year-long discount on diapers for parents on Amazon Family. The people in the U.S also have some amazing offers such as sharing their membership with family members, 5% cash back on Prime credit card use, free music, and offers on restaurant deliveries.
The Indian online e-commerce market is going boom owing to the fabulous offers that Amazon Prime is looking forward to provide its customers with. One additional feature is that the customers can use the “Pay with Amazon” through the wallet for which a frequency game has been introduced for a better experience during shopping online. The Indian online e-commerce market is surely going to benefit from this. Looks like Amazon Prime has started the online retail competition for the Indian market.
The price fluctuation and services provided by the huge platform is basically to strategize its business in the online e-commerce market in India.